ibm (7)
What is a “Cognitive Business”? Initial thoughts on upcoming #IBMWoW
This coming Sunday I am making my 2nd trip of the year out to Las Vegas. This time for...
IBM Commerce Introduces Journey Analytics To Help Brands Improve The Customer Experience
Today’s marketer faces a daunting task. Customers expect a relevant personalized experience from the brands they interact with. Yet,...
Highlights from IBM’s First CMO Influencer Huddle at Amplify
Customer engagement. How often is this phrase used? And yet, for many customers, companies are failing to really engage....
IBM And Facebook Ink Deal
Modern marketing depends on using customer data and technology to deliver more personalized experiences at every touch point. Today,...
Apple And IBM Announce Plans For An Elder-Support Service In Japan
IBM and Apple today announced a plan to provide an iPad support service to seniors in Japan. The iPads...
Move Over Amazon, IBM Can Also Claim Top Spot In Cloud Services
It’s earnings season again and Amazon, for the first time ever, has broken out the financial results of its...
More Legacy Vendor Turmoil–IBM Drops Profit Target, Reality Bites
Seemingly on a daily basis we get another example of how tectonic shifts in the technology world are impacting...