British households are coming round to the idea of the home automation, with 11 per cent expected to be ‘smart’ by the end of the year
One in nine UK households will contain at least one smart system by the end of this year, rising to over one in four households after five years, according to new research.
The number of UK households with some form of smart home system will increase 43 per cent on last year to 3.1 million in 2014, with home owners spending a total of £715 million, claims global forecasting firm Strategy Analytics.
This is forecast to double to £1.4 billion across 7.7 million UK households by 2019.
Smart home systems include automated entertainment, energy, appliance, security or healthcare systems, typically controlled remotely through internet technology.
“Whilst telecom brands are leading the drive in Europe, energy companies are dominating the early take-up of smart homes in Britain,” said Bill Ablondi, director of Strategy Analytics’ Smart Home Strategies advisory service and author of the forecast.
“British Gas re-launched its smart home thrust in late 2013 under the Hive brand and now has almost 100,000 subscribers. In addition, Google subsidiary Nest struck a deal to offer its stylish thermostat through nPower while E.ON is actively preparing its launch after a trial in Milton Keynes.”
Strategy Analytics’ report found that, with 11 per cent of households adopting smart home systems this year, the UK will be well ahead of the global average of 5 per cent, but considerably behind the US with 17 per cent.
Worldwide revenues in 2014 will hit £29.3 billion, with the US accounting for around 37 per cent (£10.9 billion).
Ablondi said that take-up will be boosted by ‘cool’ companies such as Apple and Samsung becoming players in the smart home market, alongside single-purpose devices from various companies including Belkin, Dropcam, Piper and Tado.